A study by Finder determined average shopping cart totals were 32% higher between the hours of 12am and 3am on Saturday and Sunday mornings. These larger cart totals were attributed to a higher than average number of consumers that recently consumed alcohol, and were less price sensitive than they may otherwise be.
Increase prices storewide by 10% between the hours of 12am and 3am local time for website visitors.
Implement powerful dynamic pricing strategies previously only available to the world's largest corporations.
